Queensland, Australia, in partnership with Uber, announces the launch of scUber, the world’s first rideshare submarine experience, in the Great Barrier Reef. This once-in-a-lifetime experience will offer riders an unfiltered lens to Australia’s underwater icon. For a limited time only, scUber riders will gain exclusive access to the world’s largest ecosystem, renowned as a bio-diverse playground, rich in marine life and offering remarkable underwater experiences.
From May 27, scUber is available for a limited number of riders to request through the Uber app and riders has the opportunity to immerse themselves in the exquisite beauty of the Great Barrier Reef – all without the need for a snorkelling mask or a diving license.
The scUber experience is available starting on Heron Island, off the coast of Gladstone in the Southern Great Barrier Reef region, before moving to Agincourt Reef off the coast of Port Douglas in Cairns and the Great Barrier Reef region from June 9.
scUber rides are charged at AUD $ 1,500 per person with a minimum cost of AUD $ 3,000 per ride and include scenic helicopter transfers to and from mainland Queensland. The scUber ride is an hour in duration and is bookable via the Uber app.
The Great Barrier Reef is the world’s largest and longest coral reef system and is home to 600 different types of coral (one third of the world’s coral species), approximately 1,625 species of fish and more than 1,000 islands. It is greater than 69 million football fields in size. Tourism to the Great Barrier Reef is significant, with almost three million tourists visiting the World Heritage Area every year. Around 80% of all tourism activity occurs within 7% of the Great Barrier Reef marine park.